About Us
Our Mission
Our mission is to help businesses use AI to improve their sales and distribution management in a way that is both effective and affordable. We aim to make smart technology easy to access, so companies can streamline their operations, make better decisions, and grow successfully.
The Outreach Team
Our team brings together a perfect blend of domain and technology experts, with years of experience in developing sales and distribution software, Salesforce automation tools, and retail management applications. Our senior system architects possess deep expertise in building high-performance, scalable systems tailored to industry needs.
We understand that a product’s success lies in its effective implementation. That’s why our team stays actively engaged with customers, ensuring they realize the full benefits of our solutions.
Our Work Culture
We have an informal work culture that stimulates creativity and performance. Lateral thinking is a basic requirement in our work environment.
We set a high standard of quality for our solutions and remain thoroughly committed towards fulfilling the aspirations of our customers.
Continuous learning is a key focus area for each team member. This enables us to deliver exemplary solutions to our clients.
Leadership
Meet our visionary founder, leading the way in sales and distribution technology. With expertise and innovation, they are shaping the future of business solutions.
Amitava Datta
MD & CEO
Amitava Datta has been in the IT industry for over 30 years. He has a Ph.D. in Computer Science and Engineering from Wright State University, Dayton, USA. He specializes in large-scale system design and enterprise automation. He was the Vice President and Chief Architect in Siemens, Bengaluru, for the company’s flagship Healthcare Information System product and provided technical leadership to the development teams of Siemens in different parts of the globe.
Anjan Basu
Director & COO
Anjan Basu has been in the IT industry for over 25 years. He has a Ph.D. in Computer Science from Tata Institute of Fundamental Research, Mumbai, where he worked in the area of image-processing and signal-processing algorithms. At Siemens, Bengaluru, he was the Head of Development of Syngo, a leading medical imaging platform at Siemens. Anjan specializes in the execution of large-scale and complex enterprise and application projects.